AFEBI Management and Business Review

Design of Supply Chain Performance Evaluation for CV Jumjum Station

Fatimah Kalitdyah — 2024-12-31

Efficient supply chain performance is a critical factor for a company's success. This research aims to design a supply chain management (SCM) performance evaluation system using the Balanced Scorecard (BSC) approach as a basis for determining Key Performance Indicators (KPIs) at CV Jumjum Station. The research method employed is descriptive quantitative, with primary data collected through interviews, pairwise comparison questionnaires, and secondary data from literature studies. Data analysis is conducted using the Analytic Network Process (ANP) using Super Decision 3.20 to measure the level of importance among hierarchies and BSC perspectives. The results indicate that the financial aspect is the top priority in evaluating SCM performance, followed by employee development, customer service, and the company's internal processes. Delivery reliability, product development, and productivity ratios are identified as key areas that need improvement to optimize the company's SCM performance.

The Influence of Knowledge Sharing and Competency on Organizational Citizenship Behavior With the Mediation of Organizational Commitment

Yamaudina Sahadizah — 2024-12-31

This study examines the impact of knowledge sharing and competency on organizational citizenship behavior (OCB), with organizational commitment as a potential mediating variable, within the Regional Civil Service Agency (BKD) of Central Java Province. Recognizing the challenges of suboptimal OCB and low organizational commitment among employees, this research seeks to identify key drivers to enhance voluntary performance beyond formal job requirements. Using purposive sampling, 88 employees with a minimum Diploma-III education and three years of experience were selected for analysis. Data were collected through questionnaires and analyzed using multiple linear regression. The results reveal that knowledge sharing positively and significantly influences organizational commitment but does not directly affect OCB. Conversely, competency positively and significantly impacts OCB but does not influence organizational commitment. Furthermore, organizational commitment does not mediate the relationship between knowledge sharing, competency, and OCB. These findings offer practical insights for public sector organizations seeking to foster OCB through strategic focus on employee competency development and collaborative knowledge-sharing practices. Future research is encouraged to explore additional mediators and contextual factors influencing OCB in public institutions.

Keywords: Knowledge Sharing, Competency, Organizational Citizenship Behavior (OCB), Organizational Commitment, Public Sector Management

The Antecedents to Consumers’ Attitude Towards Mobile Advertising COVID-19 Communications: A Post-pandemic South African Perspective

Reginald Masocha — 2024-12-31

The Covid-19 pandemic, although officially declared over, continues to influence global communication behaviors. In this context, mobile communication devices have become essential tools for both business and non-business communicators. This study investigates the antecedents shaping consumers’ attitudes towards Covid-19-related communications delivered via mobile advertising in South Africa. Using a quantitative approach, data were collected through an online survey with purposive sampling, and hypotheses were tested using one-way ANOVA. The findings reveal that despite the widespread ownership and use of mobile devices and the severity of Covid-19, consumers do not automatically engage with mobile communications. Key factors influencing attitudes include message credibility, perceived relevance, and emotional appeal. The study highlights the need for communicators to strategically consider these elements to enhance message effectiveness. By identifying critical antecedents to mobile communication acceptance in a post-pandemic environment, this research contributes to the broader understanding of consumer behavior in mobile advertising and offers practical implications for designing more effective health and commercial communication strategies.

Keywords: Covid 19, Consumer Attitude, Communications, Antecedents.

Financial Performance Evaluation of Pharmaceutical Companies in Southeast Asia: The Influence of Cash Conversion Cycle, Sales Growth and Firm Size During the COVID-19 Pandemic

Krismonika — 2024-12-31

This study investigates the effects of the Cash Conversion Cycle (CCC), sales growth, and firm size on the financial performance of pharmaceutical companies in Southeast Asia during the COVID-19 pandemic (2020–2021). The research focuses on pharmaceutical firms listed in Indonesia, Singapore, and Malaysia, with a total sample of [insert number] companies. Using secondary data collected from Bloomberg, the study employs a quantitative approach and applies multiple linear regression analysis, with Return on Assets (ROA) serving as the indicator of financial performance. The results reveal that CCC has no significant impact on ROA, while sales growth negatively affects ROA, and firm size positively influences ROA. These findings suggest that during periods of global disruption like the pandemic, firm size becomes a key driver of financial resilience, while aggressive sales growth strategies may undermine profitability, possibly due to increased operational risks and supply chain challenges. Although CCC efficiency did not significantly impact profitability in this context, managing firm scale and adapting growth strategies remain crucial for sustaining financial performance during crises.

Keywords: Cash Conversion Cycle, Sales Growth, Firm Size, Return on Assets.

Strategies to Boost Agricultural Entrepreneurship Productivity Through Mapping Priority Entrepreneurship Ecosystem Elements

syhabuddin al tapsi — 2024-12-31

The agricultural sector, although a key pillar of Bogor Regency's economy, contributes relatively less compared to other industries, largely due to limited entrepreneurial capabilities and an underdeveloped entrepreneurship ecosystem. This study aims to identify strategic priorities for enhancing agricultural entrepreneurship productivity through ecosystem strengthening. Using Importance-Performance Map Analysis (IPMA) on data collected from 110 agricultural entrepreneurs, the results indicate that while networking elements exhibit strong performance, several critical areas require strategic intervention. Specifically, promoting a research-driven entrepreneurial culture, expanding market access, empowering intermediary institutions, and reinforcing ecosystem leadership are essential. Strengthening these elements is expected to foster a more dynamic and sustainable entrepreneurial environment, ultimately accelerating the agricultural sector's transformation within the service-based economy.

Keywords: Demand, Entrepreneurial Culture, Intermediaries, Leadership, Networks.